Sreyashii Sengupta to Head Continental Entertainment in Singapore

Veteran movie distributor Sreyashii Sengupta has been appointed Southeast Asia CEO for Continental Enjoyment, a new Singapore-based mostly film advertising and marketing and distribution organization.

The organization was registered in January and is controlled by Shibasish Sarkar, former team CEO of Reliance Entertainment and chairman of NASDAQ-stated SPAC organization Global Media Acquisition Corp (IMAQ).

Continental just lately managed its very first theatrical release, the Singapore distribution of Reliance Entertainment’s Akshay Kumar-starring “Sooryavanshi.” The crime action film which performed in the Diwali holiday frame was just one of the to start with Bollywood blockbusters to established a theatrical program following the easing of the COVID-19 pandemic and the reopening of cinemas in India.

Continental also managed the non-theatrical syndication of a different Reliance Amusement movie, the 2021 Dhanush-starring Tamil language action thriller film “Jagame Thandhiram.”

Sengupta heads Darpan International, a Singapore-centered producer and distributor. Over a 15-12 months span, she has been concerned in distributing and screening close to 95 films throughout several genres and languages, ranging from arthouse to industrial titles. She will keep on being energetic in production via Darpan.

Sengupta strategies for Continental to mixture and distribute information other than Indian titles. She expects to require the corporation in cross-border collaborations within Southeast Asia and all over the world, and at some point in manufacturing. At future week’s Asian Tv Forum she will be trying to find to acquire films for multi-territory launch in Southeast Asia, she informed Assortment.

Sengupta is also an ambassador of the Asian Academy Innovative Awards, supported by The Infocomm and Media Development Authority (IMDA) Singapore, for the territories of India, Sri Lanka, Bangladesh, and Cambodia.

“I have had the pleasure of operating with Sreyashii Sengupta correct from the time she started out the very first-ever Indian movie festival in Singapore. She possesses loaded experience, broad knowledge and is a veteran distributor in the Southeast Asian industry and we are pretty satisfied to have Sreyashii on board,” mentioned Sarkar, in a statement.

“For an association that goes back again numerous years Shibasish’s trust in me to lead the organization in Southeast Asia in direction of a common eyesight is exciting and worthwhile. I seem forward to the highway ahead as a team exactly where we all move forward jointly. And when that occurs results can take care of itself,” said Sengupta.